May 2009
11
Combined Immune Deficiency Disease : Hot Keyword Trends
Categories: Keywords
One of the hot keywords today on google is the keyword “combined immune deficiency disease”.
Severe combined immunodeficiency (SCID), or Boy in the Bubble Syndrome, is a genetic disorder in which both “arms” (B cells and T cells) of the adaptive immune system are crippled, due to a defect in one of several possible genes. SCID is a severe form of heritable immunodeficiency. It is also known as the “bubble boy” disease because its victims are extremely vulnerable to infectious diseases. The most famous case is the boy David Vetter.
The keyword became hot because of Extrement Makeover Home Edition where they helped the Cerda family.
Devastated by medical bills and a mold-ridden home that threatened their lives, Terri Cerda and her two young daughters, all three of whom are diagnosed with Combined Immune Deficiency Disease (CIDD), will be featured on the May 10 episode of ABC’s “Extreme Makeover: Home Edition.” CIDD is one of the most severe types of the more than 150 different primary immunodeficiency diseases (PIDD). In the U.S., there are approximately 250,000 people diagnosed with primary immunodeficiency disease and thousands more go undetected.
- prnewswire
The Cerda family was chosen because of their personal, financial and health-related difficulties resulting from having PIDD, but also because of their incredible volunteer work for IDF and for families in need, both in their local community and around the country.
Now Go and make money with this keyword.
Apr 2009
23
Human Search Engine Evaluators
Categories: Work At Home Jobs
I came across an interesting work at home job neeed by a Search Engine Company (Google???). I’ve heard about this before but I only saw an ad about it now.
With Black hat search engine spammers getting good at avoiding the traps set by search engine algorithms, and with the Search Engine Companies goal of having better search engine results, it is no surprise to learn that they need human evaluators coming from different fields of expertise to help them formulate a good way to return the best possible results for all search engine queries.
Search Engine Evaluators provide feedback on search engine results by measuring the relevance and usefulness of web pages in correlation to predefined queries, by providing comparative analysis of sets of search engine results and various other techniques.
Ideal Search Engine Evaluators will possess the following skills
* Have in-depth, up-to-date familiarity with American social culture, media, and web culture
* Excellent comprehension and written communication skills in English
* Broad range of interests, with specific areas of expertise a plus
* University degree or equivalent experience (degrees in-progress are acceptable). Advanced degrees a plus
* Excellent web research skills and analytical abilities.
* Ability to work independently under minimal supervision
* Possess a high speed internet connection (DSL, Cable Modem, etc.)
[source: leapforceathome ]
Apr 2009
20
What is CPA exactly? CPA means Cost Per Action
Adword advertisers pay on a Cost Per Click (CPC), CPA pays when a visitor does a certain action (such as enter an email address, or fill up a lead form).
CPA is something a lot of people just haven’t jumped into yet, and I think that’s a real shame. It can be a fantastic moneymaker if presented properly!
CPA is quite a bit different from your standard affiliate marketing. Rather than being paid for each click, or each sale, you are paid “per action”.
An action might be a sale, but it could also be the act of someone entering their email address, filling out a form to receive more information, applying for a credit card or loan, or another action.
CPA is generally quite a bit easier to make money with than standard affiliate marketing. Rather than having to rely on the whims of visitors who may or may not want to spend any money that day, or have any available to spend, you can select offers that don’t require visitors to spend any money at all!
It is usually much easier for someone to enter their zip code or request free information than to make the choice to spend money.
There is one major difference between CPA and standard affiliate marketing. With affiliate marketing, you don’t have to babysit your ads very closely. Most affiliate programs are in it for the long haul, and it’s relatively rare that they suddenly close down or go out of business.
CPA marketing can change very rapidly. An offer that is making you great money one day could be retracted the next. You have to watch CPA campaigns very carefully to make sure you aren’t losing money because a campaign has been withdrawn. You don’t want to keep sending free traffic to an invalid offer!
But this minor inconvenience can be worth it when you hit upon a profitable campaign. Some people making several thousand dollars per day with a single profitable CPA campaign!
Are you interested in trying out CPA for yourself? Then pick up a free copy of the CPA report.
Apr 2009
13
CPA means cost per action. If you’re familiar with the term CPC, which means cost per click wherein a person earns income whenever someone clicks a link (such as an adsense ad), CPA allows you to earn if somebody takes a certain action such as filling up a lead form, email address field, or anything an advertiser counts as an “action”.
On one side of the coin, a lot of people don’t know about CPA or cost per action. On the other side, a lot of people are enjoying the big profits from their CPA marketing.
If you are on the side of the coin with people who do not know about CPA, then this blog post is for you.
You might have encountered web pages where you will be asked to fill in a small form with your zip code or maybe your email address. In exchange for your information, you are getting freebie goods or some sought after information. If you fill up these forms then that is good and you have been encountering CPA in your life for quite a while now.
Here are the major players in that business loop:
Advertisers
Business owners take advantage of the power of information and launch programs to know more about their market. Advertisements of CPA are specifically designed for this purpose. Big companies compile a database of their market profiles in different places to address their needs for new products, innovations, and other business stuff.
The ads that you will see on online pages will offer you a prize and the company in return will know, for example, how many people in a certain zip code care to know about certain products.
Affiliate
You maybe wondering how you ended up going to that CPA ad. There are people who do this for a living, or as source of their extra income, or the affiliates.
The user will end up filling up some needed information to get freebies when they see certain advertisements or links that are strategically launched or placed by the affiliate in certain pages of the net.
The affiliate will get some fees for convincing you to take action and give the information needed by the advertisers.
Cost Per Action Networks
In the CPA profits business, Cost per Action networks are in the middle of things. They act as bridges so advertisers can reach the affiliates.
The network deals with the advertisers and design the ads needed for their campaigns. They are also responsible for the strict process of recruiting affiliates who will push for the ads to the consumers. The CPA network also runs the efficient system of payment to distribute the profits to the affiliates.
Mar 2009
28
Web Ads 2.0
Categories: Advertising
It is quite common for us to see animated ads, but this is the first time I saw an animated ad that break the bound of its confined space.
Such ad will definitely capture the attention of your visitors. I wonder what tool they use to produce such an ad.
I definitely want one of these.
Mar 2009
17
10 Ways to Write More Effective Ads – Part 10/10
Categories: Copywriting
Use Takeaway Selling to Increase the Urgency
When you limit the supply of a product or service in some way (i.e. takeaway selling), basic economics dictates that the demand will rise. In other words, people will generally respond better to an offer if they believe the offer is about to become unavailable or restricted in some way.
And of course, the opposite is also true. If a prospect knows your product will be around whenever he needs it, there’s no need for him to act now. And when your ad is put aside by the prospect, the chance of closing the sale diminishes greatly.
It’s your job, therefore, to get your prospect to buy, and buy now. Using scarcity to sell is a great way to accomplish that.
There are basically three types of takeaways:
1) Limiting the quantity
2) Limiting the time
3) Limiting the offer
In the first method, limiting the quantity, you are presenting a fixed number of widgets available for sale. After they’re gone, that’s it.
Some good ways to limit the quantity include:
• only so many units made or obtained
• selling off old stock to make room for new
• limited number of cosmetically-defected items, or a fire sale
• only a limited number being sold so as not to saturate the market
• etc.
In the second method, limiting the time, a deadline is added to the offer. It should be a realistic deadline, not one that changes all the time (especially on a website, where the deadline date always seems to be that very day at midnight…when you return the next day, the deadline date has mysteriously changed again to the new day). Deadlines that change decrease your credibility.
This approach works well when the offer or the price will change, or the product/service will become unavailable, after the deadline.
The third method, limiting the offer, is accomplished by limiting other parts of the offer, such as the guarantee, bonuses or premiums, the price, and so on.
When using takeaway selling, you must be sure to follow-through with your restrictions. If you say you only have 500 widgets to sell, then don’t sell 501. If you say your offer will expire at the end of the month, make sure it does. Otherwise your credibility will take a hit. Prospects will remember the next time another offer from you makes its way into their hands.
Another important thing you should do is explain the reason why the offer is being restricted. Don’t just say the price will be going up in three weeks, but decline to tell them why.
Here are some examples of good takeaway selling:
“Unfortunately, I can only handle so many clients. Once my plate is full, I will be unable to accept any new business. So if you’re serious about strengthening your investment strategies and creating more wealth than ever before, you should contact me ASAP.”
“Remember…you must act by [date] at midnight in order to get my 2 bonuses. These bonuses have been provided by [third-party company], and we have no control over their availability after that time.”
“We’ve obtained only 750 of these premiums from our vendor. Once they are gone, we won’t be able to get any more until next year. And even then we can’t guarantee the price will remain the same. In fact, because of the increasing demand, it’s very likely the price could double or triple by then!”
Remember when I said earlier that people buy based on emotions, then back up their decision to buy with logic? Well, by using takeaway selling, that restriction becomes part of that logic to buy and buy now.
